Manchester City, a prominent Premier League football club, has announced a new venture in its evolving digital outreach strategy: the launch of a nonfungible token (NFT) collection titled “Unseen City Shirts.” This initiative is part of Manchester City’s ongoing partnership with cryptocurrency exchange OKX. The collection will offer fans the opportunity to secure unique jerseys and exclusive matchday experiences through the minting of NFTs on the OKX app. The NFTs in question are not just digital assets; they are tied to physical rewards. Depending on their rarity, these collectibles can unlock special redesigned football shirts and other experiences. For instance,
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