Over the past few years, cryptocurrencies have become increasingly associated with the world of sports, with a recent example of this being the renaming of the Staples Center to the Crypto.com Arena and Crypto.com being named the official sponsor of this year’s FIFA World Cup in Qatar. Plenty of prominent sports celebrities such as Floyd Mayweather have also previously expressed their support for the crypto and blockchain industry, with boxing champion Oleksandr Usyk now joining that list by partnering up with the QMALL crypto exchange. What is QMALL? QMALL is a cryptocurrency exchange that is legally allowed to operate in Europe as it has a license there. To date, the exchange has attracted over 300,000 European traders and in September of this year, the exchange will launch several launchpads for new European crypto projects. QMALL users will also be able to invest in a variety of new projects, albeit only through the exchange’s token. This token also offers a variety of extra benefits to holders and has a direct impact on growth too. Like most other crypto exchanges, QMALL wishes to establish key strategic partnerships in order to both help the crypto industry gain additional mainstream attention and help the European market recover after the COVID-19 pandemic and the still ongoing Russia-Ukraine conflict. To that end, the exchange has partnered up with Oleksandr Usyk, a Ukrainian professional boxer who is scheduled t...
